The Benefits of Motivational Talks for Organisations

In this article, we explore why organisations should be looking at motivational speaking and talks, to help with employee engagement and development. Guest-written by Letícia Miranda.

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Motivational talks can be incredibly powerful and resonate extremely well with individuals. That is probably a given. Yet, the art of communication in public speaking, as a tool for organisations to resolve emotional and organisational conflict is one that is often untapped but extremely valuable. In this article, we’ll explore why organisations should be looking at motivational speaking and talks, to help with employee engagement and development.

Did you know? There are a number of companies and professional speakers, who are solely dedicated to providing lectures, training, and workshops to generate positive results for organisations’ employees.

Almost every individual, at one or another point in their career, will experience low moments and feelings of demotivation. Even a typically ‘highly-engaged’ professional can be struck down by waves of despondence and disengagement from time-to-time. But there are ways to reduce and counteract chances of this occurring. One of the best ways to achieve this is through high-impact motivational talks.

For a while now, the concept of ‘self-help’ has made complete sense, and it has even gone as far as changing mindsets for millions, on an individual basis. However, today, not only are individuals exploring ‘self-help’ but organisations are beginning to turn to it too and wake up to its core benefits. A great motivational talk is one that can reach people's minds in such an extraordinary way that it becomes unforgettable and naturally applicable in everyday life.

For this to be achieved, some triggers are needed such as interaction, connectivity between the speaker and the audience, exclusive content and tricks that take the mind to a higher level of identification.

Benefits, commissioning, bonuses, profit sharing, career planning, recognition and status are just some of the more essential aspects to maintaining the motivation of an organisation’s employees. And we know that motivation is essential for employees to reach their full potential and to achieve increasingly improved results.

Motivational talks are a tool that have gained prominence in organisations that are concerned with keeping their employees motivated and, with this, increasing their performance, team spirit and effective results. Employees who are emotionally balanced, competitive, but loyal, who know how to work in teams can find motivation in a multitude of channels. Not long ago, the vast majority of organisations thought that financial incentives were the solution to motivation. How wrong they were.

Knowing that motivation is not only linked to productivity, but to overall human engagement, is a great starting place. It is vital for organisations to invest in platforms that encourage and motivate its professionals to seek success in an organic and healthy way.

Motivational talk for companies and organisations, exists with the macro objective of solving problems. And often the need arises to resolve issues, but it certainly does not have to be limited to this. Some other areas where motivational talks can help, include:

• Company Health and Wellbeing
• Motivate to Sell and Develop New Business
• Provide Innovative Inspiration
• Treat and Tackle Disengagement
• Improve Productivity
• Challenge Employee Conflicts
• Reduce Excessive Competitiveness
• Reduce Employee Stress
• Explore ‘Why’ Goals are not being Reached

It is important to know that all the above challenges and problems are common within a company and simply need to be managed effectively. The issue is not the existence of these problems, but in how you can deal with, and solve, them.

The corporate environment itself, often, incredibly stressful, and challenging. However, a motivational talk (or series of talks) can be one of the ways to address such challenges and increase results.

What about company culture?

Company culture is a big consideration nowadays. Brands, straplines, and company ethos all revolve around a powerful company culture. One of the most important factors in motivational speaking is to further company culture, promoting effective and positive change. This has the potential to be transformative in employee motivation.

Some companies, particularly startups, now seek to escape the conventional, traditional approaches of employee engagement, and opt for more flexible and ‘employee’ led approach to engagement. Providing environments and practices to support this is not an easy task but with the help of mentoring, coaching, and engaging learning resources, it can be achieved.

Combining mentoring, coaching, and engaging learning resources with motivational events and lectures play an important role in breaking down negative culture and building up positivity, excitement, and motivation.

The Key Benefits to Motivational Talks

Organisations can improve a significant number of internal challenges, by investing in motivational talks. Those organisations that applied motivational lectures, focused on personal, emotional and professional development, observed the following key changes and benefits:

• Significant uplift in employee engagement
• Improved organisational climate and environment
• A greater willingness for employees to contribute
• Increased productivity and profitability
• A reduction of internal conflict
• Clarity of the overarching organisation’s goals and objectives
• Greater development of interpersonal communication
• Loyalty and commitment of employees
• Increased devolved decision-making power for team leaders
• Greater enthusiasm, willingness, and companionship
• A decrease in stress and pressure

Now that we understand motivational talks are much more than a simple training tool, it is essential to start thinking about how the details of these presentations should be oriented and aligned to an organisation's objectives. The content presented can (and should) have the potential to implement changes and differentiated actions in.

Another essential factor to consider is the choice of speaker, or speakers. Finding someone within an organisation who has natural talent for public speaking is the ‘ultimate’ but these individuals are few and far between. They are a rare breed! Steve Jobs was one such example of an incredibly powerful, natural, motivational speaker. If you are looking at motivational speakers external to your organisation, try to find someone who is good-natured, relaxed, but who at the same time is able to get the message across efficiently by promoting good interaction with employees (the audience). Make certain that whoever you hire is entirely aligned on your objectives.
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